Innovation is key for companies to adapt to a rapidly changing business environment and is arguably the most important factor for long-term organisational success. During this track we will introduce you to the drivers and challenges of innovation in Europe and how people and organisations handle these. You will gain experience, insights and in-depth knowledge of innovation in Europe. We will look at different perspectives of innovation, on an individual level as well as on an organisational level, for you to explore innovative supportive features of leaders, organisations and processes.
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This course focuses on the value of knowledge, innovation and entrepreneurship in European business and will familiarise students with the interplay between science and technology and the commercialisation of knowledge and design. Building business models from an in-depth understanding of the gap between innovation and business in Europe. You will explore innovation challenges faced by European companies, gain insights into how governments and business cultures in the European Union influence innovation, and discover the traits of innovative ventures and people.